2023 Ford Puma

1.0 T EcoBoost Mhev Vivid Ruby Edition Manual FWD Euro 6 (s/s) 5dr (123 bhp)

£16,995

Fair price: within 8% of the typical £16,287 for this model, age and mileage, drawing on 5,988 adverts of this make and model.

Overview

Make: Ford
Model: Puma
Trim: VIVID RUBY EDITION
Version: 1.0 T EcoBoost Mhev Vivid Ruby Edition Manual FWD Euro 6 (s/s) 5dr (123 bhp)
Mileage: 18,832 miles
Year: 2023
Fuel type: Petrol Hybrid
Body type: SUV
Engine: 1.0 L
Gearbox: Manual
Power: 123 bhp
Seats: 5
CO2: 122 g/km
Colour: Red
Doors: 5
Driven wheels: Front Wheel Drive
Engine badge: EcoBoost MHEV
Hybrid type: Mild hybrid
Emissions standard: Euro 6

About this car

This 2023 Ford Puma Vivid Ruby Edition is advertised with 18,832 miles, approximately 2,400 below the typical mileage for its age. The dealer is asking £16,995, which is £708 above our market estimate of £16,287. To estimate its market asking price, we analyse UK dealer adverts for 5,988 Ford Puma cars across different ages and specifications. We first recorded this advert 131 days ago, and its asking price has since fallen by £500. That history is worth bearing in mind when speaking to the dealer. You can find this car at Astrand Motors in Aberdare.

Stock data from 20 October 2026.

How we estimate prices and check cars

Price history

First seen on 12 June 2026, 131 days ago. Advert duration calculated on 21 October 2026. Net asking-price reduction: £500 from the first recorded £17,495. 1 price reduction recorded, the latest observed on 16 August 2026.

Recorded asking prices
Date observed	Asking price
6 July 2026	£17,495
16 August 2026	£16,995
20 October 2026	£16,995

Price and mileage comparison

Estimated market asking price: £16,287. The asking price is £708 above this estimate.

The estimate uses UK dealer asking prices, accounting for make, model, trim, version, age, mileage, fuel, gearbox, body type, driven wheels, engine size and power. It estimates an advertised price, not a confirmed sale price.

The pricing calculation includes 5,988 adverts of this make and model across different ages and specifications.

Advertised mileage is approximately 2,400 miles lower than typical for a 2023 Ford Puma.

MOT

MOT no details held by dvla.

5 other cars with the same year, trim, gearbox and fuel are for sale from £14,980 to £17,988.

Other matching cars
Asking price	Mileage
£14,980	44,456 miles
£15,999	26,398 miles
£16,995	14,275 miles
£17,000	7,800 miles
£17,988	8,807 miles

These cars have covered 7,800–44,456 miles, compared with 18,832 miles for this car.

Matching year, trim, gearbox and fuel does not mean matching mileage or every specification. Our estimate adjusts for these differences using the wider market data.

Browse all Ford Puma cars for sale · 2023 Ford Puma price guide

Similar cars for less

Dealer

Astrand Motors, Aberdare. Across the dealer network: 21 cars for sale.

Dealer postcode: CF44 0AG.

Dealer opening hours

Monday: 09:15-17:00
Tuesday: 09:15-17:00
Wednesday: 09:15-17:00
Thursday: 09:15-17:00
Friday: 09:15-17:00
Saturday: 09:15-14:00
Sunday: 10:00-12:00