2023 Ford Puma
1.0 T EcoBoost Vivid Ruby Edition DCT FWD Euro 6 (s/s) 5dr (123 bhp)
£17,190
Fair price: within 8% of the typical £17,379 for this model, age and mileage, drawing on 5,988 adverts of this make and model.
Overview
- Make
- Ford
- Model
- Puma
- Trim
- VIVID RUBY EDITION
- Version
- 1.0 T EcoBoost Vivid Ruby Edition DCT FWD Euro 6 (s/s) 5dr (123 bhp)
- Mileage
- 26,124 miles
- Year
- 2023
- Fuel type
- Petrol
- Body type
- SUV
- Engine
- 1.0 L
- Gearbox
- Automatic
- Power
- 123 bhp
- Seats
- 5
- CO2
- 137 g/km
- Colour
- Red
- Doors
- 5
- Driven wheels
- Front Wheel Drive
- Gearbox version
- DCT
- Engine badge
- EcoBoost
- Emissions standard
- Euro 6
About this car
This 2023 Ford Puma Vivid Ruby Edition is advertised with 26,124 miles, approximately 4,900 above the typical mileage for its age. At £17,190, it is advertised £189 below our estimated market asking price of £17,379. We use UK dealer asking prices, including 5,988 Ford Puma listings, and account for the car’s age, mileage and specification. Since we first spotted the advert 69 days ago, the asking price has dropped by £1,000. It may give you a starting point for a conversation about price. MOT records show an expiry date of 27 May 2027, and the latest recorded mileage is consistent with the advert. The seller is Furrows Used Car Centre Telford, based in Telford.
Stock data from 20 October 2026.
Price history
First seen on 13 August 2026, 69 days ago. Advert duration calculated on 21 October 2026. Net asking-price reduction: £1,000 from the first recorded £18,190. 4 price reductions recorded, the latest observed on 20 October 2026.
| Date observed | Asking price |
|---|---|
| 13 August 2026 | £18,190 |
| 22 September 2026 | £17,990 |
| 29 September 2026 | £17,690 |
| 7 October 2026 | £17,390 |
| 20 October 2026 | £17,190 |
Price and mileage comparison
Estimated market asking price: £17,379. The asking price is £189 below this estimate.
The estimate uses UK dealer asking prices, accounting for make, model, trim, version, age, mileage, fuel, gearbox, body type, driven wheels, engine size and power. It estimates an advertised price, not a confirmed sale price.
The pricing calculation includes 5,988 adverts of this make and model across different ages and specifications.
Advertised mileage is approximately 4,900 miles higher than typical for a 2023 Ford Puma.
The advertised mileage is consistent with the last MOT reading.
MOT
MOT valid until 27 May 2027. 24,677 miles at the last test.
4 other cars with the same year, trim, gearbox and fuel are for sale from £17,250 to £18,995.
| Asking price | Mileage |
|---|---|
| £17,250 | 30,000 miles |
| £17,800 | 27,798 miles |
| £17,900 | 12,052 miles |
| £18,995 | 18,000 miles |
These cars have covered 12,052–30,000 miles, compared with 26,124 miles for this car.
Matching year, trim, gearbox and fuel does not mean matching mileage or every specification. Our estimate adjusts for these differences using the wider market data.
Browse all Ford Puma cars for sale · 2023 Ford Puma price guide
Similar cars for less
- 2023 Ford Puma, 24,729 miles, £10,995, £3,353 under typical, South Ockendon
- 2023 Ford Puma, 17,568 miles, £10,999, £2,451 under typical, West Bromwich
- 2024 Ford Puma, 8,570 miles, £16,000, £3,287 under typical, Woodford
Dealer
Furrows Used Car Centre Telford, Telford. Across the dealer network: 5 branches, 313 cars for sale.
Dealer postcode: TF1 2FF.
Dealer opening hours
- Monday
- 08:30-18:30
- Tuesday
- 08:30-18:30
- Wednesday
- 08:30-18:30
- Thursday
- 08:30-18:30
- Friday
- 08:30-18:30
- Saturday
- 09:00-17:00
- Sunday
- 11:00-16:00
Vehicle photos
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