2023 Ford Puma

1.0 T EcoBoost Vivid Ruby Edition DCT FWD Euro 6 (s/s) 5dr (123 bhp)

£17,190

Fair price: within 8% of the typical £17,379 for this model, age and mileage, drawing on 5,988 adverts of this make and model.

Overview

Make
Ford
Model
Puma
Trim
VIVID RUBY EDITION
Version
1.0 T EcoBoost Vivid Ruby Edition DCT FWD Euro 6 (s/s) 5dr (123 bhp)
Mileage
26,124 miles
Year
2023
Fuel type
Petrol
Body type
SUV
Engine
1.0 L
Gearbox
Automatic
Power
123 bhp
Seats
5
CO2
137 g/km
Colour
Red
Doors
5
Driven wheels
Front Wheel Drive
Gearbox version
DCT
Engine badge
EcoBoost
Emissions standard
Euro 6

About this car

This 2023 Ford Puma Vivid Ruby Edition is advertised with 26,124 miles, approximately 4,900 above the typical mileage for its age. At £17,190, it is advertised £189 below our estimated market asking price of £17,379. We use UK dealer asking prices, including 5,988 Ford Puma listings, and account for the car’s age, mileage and specification. Since we first spotted the advert 69 days ago, the asking price has dropped by £1,000. It may give you a starting point for a conversation about price. MOT records show an expiry date of 27 May 2027, and the latest recorded mileage is consistent with the advert. The seller is Furrows Used Car Centre Telford, based in Telford.

Stock data from 20 October 2026.

How we estimate prices and check cars

Price history

First seen on 13 August 2026, 69 days ago. Advert duration calculated on 21 October 2026. Net asking-price reduction: £1,000 from the first recorded £18,190. 4 price reductions recorded, the latest observed on 20 October 2026.

Recorded asking prices
Date observedAsking price
13 August 2026£18,190
22 September 2026£17,990
29 September 2026£17,690
7 October 2026£17,390
20 October 2026£17,190

Price and mileage comparison

Estimated market asking price: £17,379. The asking price is £189 below this estimate.

The estimate uses UK dealer asking prices, accounting for make, model, trim, version, age, mileage, fuel, gearbox, body type, driven wheels, engine size and power. It estimates an advertised price, not a confirmed sale price.

The pricing calculation includes 5,988 adverts of this make and model across different ages and specifications.

Advertised mileage is approximately 4,900 miles higher than typical for a 2023 Ford Puma.

The advertised mileage is consistent with the last MOT reading.

MOT

MOT valid until 27 May 2027. 24,677 miles at the last test.

4 other cars with the same year, trim, gearbox and fuel are for sale from £17,250 to £18,995.

Other matching cars
Asking priceMileage
£17,25030,000 miles
£17,80027,798 miles
£17,90012,052 miles
£18,99518,000 miles

These cars have covered 12,052–30,000 miles, compared with 26,124 miles for this car.

Matching year, trim, gearbox and fuel does not mean matching mileage or every specification. Our estimate adjusts for these differences using the wider market data.

Browse all Ford Puma cars for sale · 2023 Ford Puma price guide

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Dealer

Furrows Used Car Centre Telford, Telford. Across the dealer network: 5 branches, 313 cars for sale.

Dealer postcode: TF1 2FF.

Dealer opening hours

Monday
08:30-18:30
Tuesday
08:30-18:30
Wednesday
08:30-18:30
Thursday
08:30-18:30
Friday
08:30-18:30
Saturday
09:00-17:00
Sunday
11:00-16:00

Vehicle photos