2023 Ford Puma 1.0 EcoBoost MHEV Vivid Ruby Edition

Price: £17,699. Fair price: £239 (1%) over the AskCar estimate of £17,460, our expected asking price for this car from its model, age, mileage and specification, drawing on 6,288 priced Ford Puma adverts on AskCar as of 5 November 2026.

AskCar lists 6,349 used Ford Puma from 1,328 UK dealerships, as of 5 November 2026.

Overview

  • Make: Ford
  • Model: Puma
  • Trim: Vivid Ruby Edition
  • Version: 1.0 EcoBoost Hybrid mHEV Vivid Ruby Ed Vivid Ruby Edition DCT FWD Euro 6 5dr (123 bhp)
  • Year: 2023
  • Mileage: 28,058 miles
  • Fuel: Petrol, mild hybrid
  • Body: SUV, 5 doors, 5 seats
  • Engine: 1.0 litres, 123 bhp
  • Gearbox: Automatic (DCT)
  • Drive: Front-wheel drive
  • Colour: Red
  • CO2: 130 g/km
  • Emissions standard: Euro 6, ULEZ compliant

About this car

This 2023 Ford Puma Vivid Ruby Edition has covered 28,058 miles, around 6,900 more miles than is typical for its age. Priced at £17,699, it is advertised £239 above the AskCar estimate of £17,460. The AskCar estimate draws on 6,288 Ford Puma adverts across the UK, adjusting for age, mileage, trim, engine and other specifications. This car was first seen in our listings data today. The seller is cinch Marshall Ford Kings Lynn, based in King's Lynn and West Norfolk. How to contact the dealer and its opening hours are on this AskCar page.

Stock data as of 5 November 2026.

How we estimate prices and check cars

Price

Fair price: £239 (1%) over the AskCar estimate of £17,460.

The AskCar estimate is our expected asking price for this car. It uses UK dealer asking prices, accounting for make, model, trim, version, age, mileage, fuel, gearbox, body type, driven wheels, engine size and power. It is an advertised price, not a confirmed sale price.

It draws on 6,288 priced Ford Puma adverts across different ages and specifications, as of 5 November 2026.

A 2023 Ford Puma with the 1.0 petrol engine is typically advertised at £14,500: the median of the 1,822 for sale on AskCar, as of 5 November 2026.

Time on sale

AskCar first saw this 2023 Ford Puma advertised today. About half of 2023 Ford Puma cars are gone from sale within a month of being advertised: 1,623 of the 3,173 first advertised between 10 July 2026 and 2 October 2026.

Price history

AskCar first saw this advert on 5 November 2026 at £17,699. Its asking price has not changed.

Mileage and MOT

Advertised mileage is about 6,900 miles higher than the median mileage of a 2023 Ford Puma on AskCar.

Similar cars

10 other 2023 Ford Puma Vivid Ruby Edition 1.0 petrol automatic SUVs are for sale at UK dealers, from £15,998 to £19,995, as of 5 November 2026.

The 3 closest to this car in mileage:

  • 2023 Ford Puma Vivid Ruby Edition, 1.0 petrol SUV, red. Mileage: 30,000 miles. Price: £17,250, £449 less than this car. Dealer: Invicta Northampton in Northampton. AskCar page: https://askcar.co.uk/car/ford-puma-2023-19f27a7377aa
  • 2023 Ford Puma Vivid Ruby Edition, 1.0 petrol SUV, red. Mileage: 31,620 miles. Price: £16,999, £700 less than this car. Dealer: T C Harrison Derby Commercials in Derby. AskCar page: https://askcar.co.uk/car/ford-puma-2023-5198a91a112d
  • 2023 Ford Puma Vivid Ruby Edition, 1.0 petrol SUV, red. Mileage: 32,380 miles. Price: £15,998, £1,701 less than this car. Dealer: Arnold Clark Shrewsbury Motorstore in Shrewsbury. AskCar page: https://askcar.co.uk/car/ford-puma-2023-1187146cac85
  • The nearest: 2023 Ford Puma Vivid Ruby Edition, 1.0 petrol SUV, purple, 47 miles from this car. Mileage: 19,000 miles. Price: £18,995, £1,296 more than this car. Dealer: Ludham Garage in Ludham. AskCar page: https://askcar.co.uk/car/ford-puma-2023-0c7b570d3616

Browse all Ford Puma cars for sale · 2023 Ford Puma price guide

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Photos

49 photos of this car are on its AskCar page.

As of 5 November 2026, AskCar lists 595,776 cars and vans from 12,945 UK dealerships, read daily from dealer websites: over 99% of UK dealer used car adverts. No dealer pays to be listed.